Nexus One Smart Phone Makes Google a Retailer

largest nexus phoneGoogle is no longer a search company.

That’s right - the launch of an online mobile store yesterday to sell their new smart phone means Google has crossed the threshold from search company to consumer electronics retailer.

The Nexus One was officially revealed at a press conference at Google headquarters in Mountain View yesterday, but details about the handset had already been leaked and available on the web for weeks. Referred to by Google staff as a *Super Phone*, the Nexus One is being touted as an iPhone killer and has been designed specifically for Google’s Open Source Android operating system.

While the Nexus One does look very much like an iPhone, the first difference that strikes me is the trackball. How very IBM ThinkPad. It also features a thinner profile at 11.5mm, a 5 megapixel camera, 2 microphones (one for noise cancellation), a 3.7″ OLED touchscreen display and the handset weighs in at a tiny 130 grams. Comparisons to the HTC Droid Eris phone are no coincidence - HTC manufactured the Nexus One.

Another gloatworthy, geek-pleasing feature that the Nexus has over the iPhone is the voice-activated keyboard, which I noticed a few launch attendees testing today on Twitter, with amusing results. For more details about the launch I recommend Danny Sullivan’s live blog coverage.

To coincide with the launch, Google installed the world’s largest Nexus One in their foyer (see photo). While it’s not an actual working phone, it’s still pretty impressive.

US customers can now buy the Nexus One directly from Google’s web store with a two-year contract with T-Mobile USA for US $179 or the unlocked handset for $529. Vodafone will supply Europe, Hong Kong and Singapore with the Nexus soon.

Google expects it to roll out to other countries and carriers within the coming months.

*Photo courtesy of Search Engine Land

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