Search Industry Job of the Week – Marketing Campaign Strategist

Job Title: Marketing Campaign Strategist
Job Reference #: Unknown
Position Type: full time
Name of employer: Telogis
Location: Christchurch, New Zealand
Date Posted: 2 April 2012
Position description:

Telogis is one of the fastest growing tech companies in the world operating in a fast-paced and exciting industry. But they need help spreading the word, and letting everyone know about the green technology they provide mobile workforces around the globe. As the Campaign Marketer you’ll be creating and publishing finely-crafted messages through various online and offline channels to raise awareness of Telogis technology to their target markets. This is ‘feel-good’ marketing, knowing that you’re helping fleets around the world reduce their carbon footprint, increase efficiency, and helping the mobile economy work smarter, and with less impact on the environment.

This full-time position is based in their Christchurch, New Zealand office. This modern building is home to their thriving R&D centre and enjoys all the perks one would expect in a Web 2.0 company including multiple coffee machines, free food and catered lunches on Monday, along with a competitive remuneration package. Sounds like you? Don’t delay get your application in today!

What will you be doing?

Good question! They’ve listed a few tasks you’ll be responsible for, but there may be other assignments arising from time to time (they like to keep things interesting!).

  • Copywriting – Creating new content for web or print, or fine-tuning existing text
  • SEO tasks to help bring visibility to Telogis solutions world wide
  • PPC management
  • Blog posts on various topics related to their industry
  • Social media monitor & feed
  • Bonus points if you have a feel for great design

What superpowers will I need?

None. While they think superpowers are cool, they know they don’t exist in the real world. There are some special skills that will be very handy however.

I can write – This is one skill they need to be razor sharp. It’s not just about forming complete sentences; it’s about using words to do amazing things. Craft succinct messages for different audiences using different channels. Use your word-arranging powers to inform, entertain, and persuade. Write to strict specifications including tight word limits for online ads. Your writing is creative, fun but also grammatically accurate.

I’m comfortable using online tools – They’re a SaaS company so it makes sense we use a lot of online tools. Whether it’s Google Docs or AgileZen we work in the cloud so hopefully you’re not afraid of heights!

I can happily edit in HTML – they edit their websites in HTML. While you don’t need to be a qualified web developer, having a knowledge of HTML tags and how they work is a definite advantage.

I’m passionate about guarding the “brand” – A key cornerstone of effective marketing is brand consistency. Their marketing team is built on understanding their core messages and values, as well as design aesthetics. They need people who are passionate about making sure everything they publish meets those high standards.

I understand how SEO works – How much do you know about SEO? They employ fundamental SEO principles to make sure their web marketing is effectively promoted and gains maximum exposure in all the main search engines.

I’m happy to learn new skills – They work in a fast-paced environment that changes quickly and raises new challenges that need to be tackled – can you adapt and learn new skills in a snap?

I can put in 110% when I need to – Their world is dynamic and they need team players who can work in with the natural ebb and flow of moving deadlines or tight timeframes. They’re flexible and their staff are too.

If you think you tick all the boxes, then don’t hang about – they want to hear from you!

Salary range: Unknown
Closing date: Unknown
More info from:
Contact: Send resumes via online form:

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