Search Industry Job of the Week: Paid Search Marketing Analyst

Job Title: Paid Search Marketing Analyst
Job Reference #: 201
Position Type: full time
Name of employer: Red Ventures
Location: Charlotte, NC
Date Posted: 19 May 2008
Position description:

Red Ventures acquires customers for industry leading brands, such as DirecTV, Sirius Satellite Radio, and ADT Home Security, through a myriad of direct marketing channels. They combine analytical marketers, a superior web and sales infrastructure, with a robust technology and reporting platform. Red Ventures’ success has recently been recognized by Inc Magazine with the #4 ranking on their Fastest Growing Private Companies in the US!

Red Ventures’ company culture is what gives them their competitive advantage and what attracts top talent from all over the nation. They give their employees the freedom to drive their career direction and to create their own growth opportunities. There is an amazing energy and determination to their team but it comes in a casual office environment with no bureaucracy and no dress code. To be a real player in their company you must be passionate about your work and they expect that passion to run over into the rest of your life. Red Ventures requires that our employees have a healthy work life balance.

The ideal candidate will possess a fun, positive, energetic attitude, with a self-starter approach to work. They must be highly motivated with demonstrated strong academic performance and thrive in a fast-paced and dynamic work environment. This person should be detail-oriented, well-organized and able to manage multiple tasks simultaneously.

The Marketing Analyst will work with their Paid Search and Online Marketing teams with a primary focus on reporting and analysis. Responsibilities will include compiling program performance data into regular and ad hoc reports and collaborating with their online marketing team to analyze operational goals and opportunities for improvement. The Marketing Analyst will also be responsible for keyword analysis and research and actively testing keyword performance. Additionally, the Marketing Analyst will provide input on monthly paid search marketing sales goals and track daily and cumulative variance. Analytical findings will be presented to management.

This position offers a competitive compensation package, including health and dental benefits.

Required Skills/Experience:

  • Analytical thinker with excellent quantitative skills to identify and analyze search marketing campaign performance.
  • Detail-oriented and comfortable with a fast-paced, high pressure environment.
  • Demonstrated multi-tasking ability.
  • Team player with strong interpersonal skills and the ability to articulate ideas clearly in oral and written communication.
  • Advanced Microsoft Excel skills.
  • Bachelor’s degree required preferably in business, economics, or engineering with GPA of 3.2+
  • Sense of humor.
  • Work hard play hard mentality.
  • Entrepreneurial spirit.

Salary range: Unknown
Closing date: Unknown
More info from: []
Contact: Send resumes via online form: []

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