Monthly Archives: November 2009

If the Internet Named Movies Too

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Earlier this year, I spotted an amusing post by College Humor titled If The Internet Named Movies in which the author used common Internet acronyms in place of movie titles and doctored up the movie posters to match.

The post made me chuckle and I thought up a few of my own to add to the list. I’ve finally gotten around to mashing the movie posters to match, (what a job!), with the help of TypeNow.net and MoviePoster.com.

Every blockbuster movie deserves a sequel, so I’ve titled my post accordingly- If The Internet Named Movies Too.  If some of the acronyms escape you, try a look up at the Urban Dictionary or the Internet Acronyms Dictionary.

Did I miss some? Add your suggestions in the comments and I’ll try to recreate them using the movie posters. Please Digg or tweet this post if you like it. Enjoy!

NB – Please note that all poster copyright belongs to Movieposter.com™

scream movie poster

tomb raider movie poster

terminator movie poster

twilight movie poster

new moon movie poster

no country for old men movie poster

I Know What You Did Last Summer movie poster

I Still Know What You Did Last Summer movie poster

I'll Always Know What You Did Last Summer movie poster

Nine to Five movie poster

Nine and a Half Weeks movie poster

Mulholland Drive movie poster

the hangover movie poster

the 6th sense movie poster

pulp fiction movie poster

Q and A: Is it important to have a unique meta description for each web page?

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QuestionDear Kalena,

About page description: Do I have to make it all unique for example Description of the site is ‘123’ so other pages as Electronics Description is ‘123’ or I can make related to category ‘Buy laptop’??

Amr

Hi Amr,

If I am not wrong, I believe that you are referring to the Meta Description Tag which is usually (not always) used by search engines to create a short text preview for each web result displayed for a particular search query.

According to Google, “using identical or similar descriptions on every page of a site isn’t very helpful” and therefore is not recommended. Since no two webpages are ideally the same, each one of them should have a unique description. And since Meta Description Tag is no longer used to rank webpages, there is absolutely not point in stuffing them with keywords.

But it is not just about having unique Meta Description for every webpage; its utility goes far beyond that. Meta Description is like your Ad which is displayed in organic search results. The better your Ad is, the more clicks you are likely to get. It is therefore important that you pay careful attention to each page description you write.

A perfect Page/Meta Description should have the following characteristics:

  1. Describe the page content accurately and concisely while staying within the 160 character limit.
  2. Serve as a perfect Ad copy – informative and enticing.
  3. Incorporate targeted keywords to establish relational relevance between search query and search result, and capitalize on bolding done by search engines.

Writing a killer Ad is not easy and same is the case with Meta Description. Therefore when it comes to writing Meta Description, I usually draw inferences from my best performing Ad Copies. It gives me a good indication of what has and what hasn’t worked for me in the past. You can do the same.

Hope it helps.

Saurav Verma
Kneoteric eSolutions

Latest Charities to Receive Free SEM Training

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If you’re a regular reader of this blog, you would have seen that Search Engine College launched a free search engine marketing training initiative earlier this month for charities and not-for-profit organizations worldwide.

If you missed the announcement, we’re offering 25 charities per year the opportunity to learn search marketing skills at no cost, to help them make the most of their limited marketing budgets.

Our 3 latest recipients of free search marketing courses are:

1) National Heart Foundation of New Zealand – a not-for-profit, non-government organisation that funds research and promotes heart health in order to reduce the rates of cardiovascular disease in New Zealand.

2) Centre for Alternative Technology – a UK based organization offering solutions to some of the most serious challenges facing our planet and the human race, such as climate change, pollution and the waste of precious resources.

3) Honoring Emancipated Youth (HEY) – HEY’s mission is to strengthen and connect San Francisco’s systems of support for Bay Area foster care youth so that all youth emancipating, or “aging out” of the foster care system can enjoy a healthy transition to adulthood.

Those are three very worthy not-for-profits and we are delighted to be able to offer their staff a free course.

If you know of a charity or not-for-profit that might benefit from a pro-bono course, please encourage them to get in touch and spread the word by linking to this post.

Thanks!

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Search Engine Wiki Comes Out of BETA

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Did you know that Search Engine Wiki – the world’s first vertical wiki dedicated to search engines and search engine marketing is now two years old? It’s true!  To celebrate, we’ve taken the site out of BETA and given it a facelift.

Long time readers of this blog will remember when we first launched the site back in November 2007. The idea behind Search Engine Wiki is to provide a collaborative online library of search engine marketing (SEM) resources.

We’ve been spending a lot of time on Search Engine Wiki lately, adding new resources and checking for broken links. We’re particularly proud of our comprehensive list of worldwide search engines and directories, categorized by country and region.

Our list of Australian search engines has just been updated this week, so if you run link building campaigns for Australian clients, you might want to pop your head in there and make sure their sites are listed in all of them. We’ll be making a post here soon featuring all the new Australian search engines and directories.

Another popular section of Search Engine Wiki is our Niche Search Engines category. In here you’ll find lists of search engines and directories categorized by niche, industry or theme e.g. weddings, business, travel or government.

So if you haven’t visited Search Engine Wiki for a while, now’s a great time to pop in. It’s a community wiki, so if you have additional search engines, tools or resources to add, we’d welcome your contributions.

Google Adds Twitter Accounts to Press Center

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Earlier this year I wrote a post on SiteProNews about how excited Google was becoming about Twitter and how quickly they were creating new Twitter accounts.

Well Google has taken their endorsement of Twitter to a new level this week, with the addition of a directory of their official Twitter accounts to the Press Center.

I discovered the new directory when I visited the Press Center today and was greeted with the message:

“New! Browse our official list of Google’s Twitter accounts”.

Clicking on the related link brings up a comprehensive list of 87 official Twitter accounts representing almost all of Google’s products and tools, as well as many of the Google regions worldwide. When I viewed it, the Twitter directory page hadn’t even been cached yet, indicating that it’s pretty new.

Prior to this new directory, Google’s Twitter accounts were being added to the related post on the official Google blog, but the new directory lists 16 more Twitter accounts, making it the authority now.

Google’s decision to create such a large number of Twitter accounts and link to them in such a prominent location highlights their continued infatuation with Twitter. I wouldn’t be surprised if they were dating with a view to forming a long term partnership.

What do you think? Please add your comments below.