Q and A: Where can I learn how to use all the features of Microsoft adCenter?

QuestionHi Kalena

I’ve been using Google AdWords for years and feel quite confident with the program, however it has literally taken me years to learn all the features and how to tweak things for better results and more conversions. I’ve just started using Microsoft adCenter recently and I’m finding it hard going. There just seem to be so many features I’m unfamiliar with and even getting my head around the interface is a struggle after so many years of AdWords exposure.

Do you offer a course at Search Engine College that is solely dedicated to MS adCenter?

Thanks

Sophie

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Hi Sophie

We offer two courses in Pay Per Click Marketing – a PPC Starter course and a PPC Advanced course, however while both courses do have lessons dedicated to MS adCenter, the bulk of the lessons cover all aspects of PPC marketing. If you’re looking for something more granular in terms of using MS adCenter, you should check out their adCenter Training Center which contains around 35 training videos designed to teach you all aspects of using adCenter. You can even sign up to take the Accredited Professional Exam when you’re finished.

In case you’re not already aware, Google also offers similar video training for AdWords plus detailed lesson modules via the AdWords Learning Center.

Kalena

 

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