http://www.ask-kalena.com/seo/q-and-a-how-should-i-charge-for-seo-services/ Your Daily Search Engine Advice Column Thu, 11 Mar 2010 04:50:25 -0800 http://wordpress.org/?v=2.8.4 hourly 1 http://www.ask-kalena.com/seo/q-and-a-how-should-i-charge-for-seo-services/comment-page-1/#comment-1133 Lamees Thu, 05 Jun 2008 16:21:47 +0000 http://www.ask-kalena.com/seo/q-and-a-how-should-i-charge-for-seo-services/#comment-1133 Hi Kalena, Thanks for posting my question and sharing your insight. I certainly found the links useful and interesting. I also like James suggestion for charging based on results. Looks like it'll take some trial and error till I figure out a pricing formula that works for me and my clients. Hi Kalena, Thanks for posting my question and sharing your insight. I certainly found the links useful and interesting.
I also like James suggestion for charging based on results. Looks like it’ll take some trial and error till I figure out a pricing formula that works for me and my clients.

]]> http://www.ask-kalena.com/seo/q-and-a-how-should-i-charge-for-seo-services/comment-page-1/#comment-1119 James Mon, 02 Jun 2008 04:10:54 +0000 http://www.ask-kalena.com/seo/q-and-a-how-should-i-charge-for-seo-services/#comment-1119 Current demand for SEO consulting services is high - so you can charge premium rates if you are good. Beyond charging by the hour - you can also consider charging for results. For example, instead of charging $45 p/h - you could charge the customer $20p/h for your time - and $4 per week for each ranking placement above a threshold value you achieve. So if the customer is currently ranking at 200, and you tune them up to 15 , assuming a 40 hours work week (yeah right :) ) - you would earn 20*40 + 185 * 4 = 800 + 740 = $1540 ; Just an example - but you get the idea. Customer love the "pay for results" mentality. If you set your fee structure right - and you are good at what you do - you could make some good money :) If you want a good benchmarking tool - have a look at www.rankangel.com - allows you to graph results over time etc... and you can use this with your customer's to show evidence of progress etc... Current demand for SEO consulting services is high – so you can charge premium rates if you are good. Beyond charging by the hour – you can also consider charging for results. For example, instead of charging $45 p/h – you could charge the customer $20p/h for your time – and $4 per week for each ranking placement above a threshold value you achieve. So if the customer is currently ranking at 200, and you tune them up to 15 , assuming a 40 hours work week (yeah right ) – you would earn 20*40 + 185 * 4 = 800 + 740 = $1540 ; Just an example – but you get the idea. Customer love the “pay for results” mentality. If you set your fee structure right – and you are good at what you do – you could make some good money If you want a good benchmarking tool – have a look at http://www.rankangel.com – allows you to graph results over time etc… and you can use this with your customer’s to show evidence of progress etc…

]]>