On a recent trip down the rabbit hole of online marketing blogs, I came across the a tidy collection of SEO resources collated by Amar Hussain of website broking company FE International.
Pitched as the ultimate toolkit for digital marketers, the collection is unique in that all of the resources are free. This is great news for marketers on a budget and ideal for my SEO students, many of whom are still in college or on low incomes.
Each of the resources are categorized along the following themes:
- A/B Testing
- Competitor Analysis
- Keyword Research
- Link Research / Link Building
- Local SEO
- SERP Tracking
- Toolbars / Extensions
- WordPress Plugins
While there are many tools in the list that I know well, I was pleasantly surprised to see a large number that I haven’t seen before and can add to my own toolkit. Of these, Optimizely, WordSmith and Five Second Test were the most exciting finds.