Job Title: SEM Paid Search Specialist
Job Reference: Unknown
Position Type: full time
Name of employer: Dac Group
Location: Purchase, NY
Date Posted: 2 October 2012
Dac Group are looking for an SEM/Paid Search Specialist to research, implement, manage, and report on large corporate and enterprise level paid search campaigns. This position will be located at their office in Purchase, New York.
- Monitor and manage multiple client campaigns as they relate to program goals and objectives.
- Proactively expand and improve ad campaigns based on client goals.
- Provide ongoing analysis of paid search campaigns, visibility and traffic metrics.
- Conduct keywords research and additions to new and existing campaigns.
- Conduct adcopy adjustment and testing according to best practice.
- Management of complex landing page environments for ads, 1000+ landing pages.
- Regular and ad-hoc reporting on campaign status to senior management, account team.
- Support account team on client calls with technical campaign informatio.
- Documentation of agency “Point of View” for campaigns and SEM technologies.
- Minimum of four (4) years of paid search/SEM marketing experience.
- Experience working with large campaigns (i.e. multiple thousands of keywords, ad copies and budgets of +$500k PA)
- Detailed experience with search engines such as Google, Yahoo!, and Bing.
- Keyword research and experience estimating campaign size and budget.
- Detailed report creation for paid campaigns.
- Excellent written and verbal communication skills.
- Ability to manage multiple projects at one time.
- Strong attention to detail, problem solving, and time management skills.
- Ability to work in a team and cross-team environment.
- Knowledge of HTML and other Web scripting languages
- Knowledge of online marketing metrics.
- Ability to prioritize under pressure in a very fast paced environment.
- Fluency in French as well as English is a strong asset.
If you think this is the right opportunity for you, please send your resume and cover letter to: jobs[at]dacgroup.com, quoting ‘SEM – NY’ in the subject heading. While they appreciate the interest of all applicants, only those that match our selection criteria will be contacted.
Salary range: Unknown
Closing date: Unknown
More info from: http://www.dacgroup.com/job-posting/sem-paid-search-specialist-ny
Contact: jobs[at]dacgroup.com, quoting ‘SEM – NY’ in the subject heading.