Aug 25 2010

Social Networking and the Overshare Generation

Tag: articles, geo targeting, news, social mediaKalena Jordan @ 11:04 pm

You look familiar. Are you on Twitter? Subscribed to my feed yet?

please-rob-me-smlThere have been a lot of stories in the media lately about cyber-stalking and privacy issues on the Internet. It seems to be a knee jerk reaction to the tsunami of social networking that has occurred in the past few years. Or is it? Are the media over-reacting? Or have we forgotten what privacy is in the age of the World Wide Web?

The Rise of Oversharing

Back in the late 1990’s, many people didn’t even use their real names on the Internet. Email addresses were usually aliases or nicknames in an attempt to retain as much privacy as possible. But with the rise in popularity of social media services such as Twitter, Facebook and MySpace has come a rise in online confidence.

The new Internet generation doesn’t seem to have the privacy hang ups or suspicions their parents had about sharing information with strangers over the net. In fact, this younger generation of cyber savvy has an alarmingly high comfort level when it comes to communicating personal information about their lives on the Web.

The premise is that everyone in your social circle not only wants to know but NEEDS to know when you are buying that tall frappuccino from @starbucks. That they need to know precisely where you are and what you are doing every minute of the day. This new phenomenon is called oversharing and it has privacy experts worried. Continue reading “Social Networking and the Overshare Generation”


Aug 19 2010

Facebook Places Takes Geolocation Networking to 500 Million

Tag: Facebook, geo targeting, news, social media, toolsKalena Jordan @ 11:34 pm

facebook-places-grabAmid great live streaming fanfare and back slapping, Facebook officially launched their location-based social networking application Facebook Places today.

TechCrunch were keen to point out that they spotted the product before the launch even began, but the fact that Facebook were working on geo-networking functionality has been a poorly kept secret for a while now.

So what exactly IS Facebook Places? Think of it as a combination of Foursquare and Gowalla but available on Facebook. Which is interesting because Facebook have *partnered* with both of these supposedly rival companies. More about that later, but for now, here’s how it works:

How it Works

You need to download the latest version of Facebook’s iPhone application OR if your mobile browser supports HTML 5 and geolocation, you also can access Places from touch.facebook.com.

Open the application of your choice and tap the “Check In” button (sound familiar?). A list of nearby places will show. Choose the place that matches where you are and check in. If it’s not on the list, you can add or search for it. Your check-in will show up in the Recent Activity section for that place and also create a status update from you in your friends’ News Feeds.

Who Else is Here?

Similar to tagging a friend in a photo, you can tag other Facebook friends who happen to be with you during check in and include a status update about what you’re doing at the location.

The “People Here Now” section allows you to stalk check what other Facebook users have checked in recently to the same place. Facebook suggests this is a way for you to meet like minded people, but I can imagine this feature becoming a privacy issue for some. Thankfully, Facebook have provided a way for people to opt-out of being shown in the People Here Now feature.

Does it Make Foursquare and Gowalla Obsolete?

Given that the check-in and recent activity features of Facebook Places are nearly identical to what Foursquare and Gowalla currently offer, there was some talk about whether there was room in the market for all three geolocation services.

However, both companies have worked with Facebook in the past and both were invited to partner with Facebook Places. Staff from each even spoke at today’s launch about their partnership. But let’s face it, what choice did they have?

Apparently, both Foursquare and Gowalla are going to allow users to publish their check-ins to their Facebook feeds and even transfer their pins and badges to Facebook Places. I’m sure the carrot of Facebook’s 500 million members was a tasty one, but you have to wonder if this will mean long term redundancy for Gowalla and Foursquare.

Privacy Issues

Having learned from their mistake with the profile privacy settings, Facebook have given users more privacy control over Places. You can only tag your existing Facebook friends during check-in and your check-ins will only be visible to your friends by default, although you can change this to public.

Just like removing yourself from a photo tag, you can remove any Places tag or check-in or tag. You also have the choice to turn off the ability for friends to check you in at Places. To do this, go to your Privacy Settings and turn off the setting to “Let Friends Check Me In.”

Facebook Places is currently only available within the US but should roll out to more countries within the next few weeks.


Jul 07 2010

Q and A: How do I remove lies and false accusations about me on Google?


QuestionDear Kalena…

How do I remove lies, and false accusations about me on Google? Please help!

Rudy

Dear Rudy

Google provide the following support articles that may help: Remove information from Google: Remove a page or site from Google’s search results and if the information is of a personal nature, you may also find this useful: Personal information in search results.

Google’s job as a search engine is to find, sort and categorize information. They can only index what they find, so my first suggestion would be to try and avoid doing things or annoying people which could inspire them to create false information in the first place. Sometimes this is easier said than done, in which case, you should really go after the source of the information and not Google. Try contacting the website owners who are publishing the false information and ask them to stop (either politely or by threatening legal action).

You could also try and make the lies and false information work in your favor. Respond intelligently and politely explaining how the information could have been misconstrued and then provide the readers with the correct info.

If this isn’t possible, then the next thing you can do is create favorable information about yourself on various third party websites. Setup social media profiles on all the major networks, offer to guest blog, distribute articles and press releases about you and your company etc. Then build links to promote these third party sites. If done well, this can outrank the negative information about you.

Hope this helps!

Cheers

Peter Newsome
SiteMost SEO Services


Jun 30 2010

Twitter and Privacy: History Never Retweets

Tag: articles, news, social media, social search, twitterKalena Jordan @ 2:29 pm

Ever had a case of the *tipsy tweets*?

You know what I’m talking about. The type of tweets you’d never post to Twitter sober but that seem highly amusing after a couple of alcoholic beverages. The ones you rush to delete on Monday morning in a coffee-induced panic when you remember what or who you tweeted. Yeah those.

Well, the next time your fingertip hovers over the send button after you’ve had a few, you might want to think twice about letting it make contact with the keyboard.

It turns out that the Library of Congress has decided to digitally archive EVERY public tweet that has been posted to Twitter since the site launched in 2006. With 50 million tweets processed by Twitter every day, that adds up to billions of messages.

The Announcement

The news came in mid April, first via the Library of Congress’s own Twitter account and then via public announcement during Twitter’s first Chirp conference for developers. This was followed up by blog posts from both the Library and Twitter.

Why Archive Tweets?

So why the interest in digitally archiving tweets and is it really necessary? Staff at the Library of Congress think so:

“Twitter is part of the historical record of communication, news reporting, and social trends – all of which complement the Library’s existing cultural heritage collections.  It is a direct record of important events such as the 2008 U.S. presidential election or the *Green Revolution* in Iran. It also serves as a news feed with minute-by-minute headlines from major news sources such as Reuters, The Wall Street Journal and The New York Times.

At the same time, it is a platform for citizen journalism with many significant events being first reported by eyewitnesses,” said Matt Raymond, the Library of Congress’s Director of Communications.

“Individually tweets might seem insignificant, but viewed in the aggregate, they can be a resource for future generations to understand life in the 21st century.”

Don’t Panic

Now before you panic about your entire Twitter history being laid bare to a grubby public, you should know that there are some protections in place.

Twitter has insisted there be at least a six-month window between the original date of a tweet and its date of availability for internal library use, non-commercial research, public display and preservation by the Library of Congress. Private account information and deleted tweets will not be part of the archive. Neither will linked information such as pictures and URLs.

The Electronic Privacy Information Center in Washington also doesn’t see a problem with it:

“I think folks understand that whatever they post on Twitter is meant to be searchable”, says their senior counsel John Verdi.

“I don’t see a big issue here.”

That might change, he says, if the US government tried to identify individuals through their tweets or by cross checking user tweets with their information from other federal databases.

Personally, I can see this happening unless further protections are put in place. It’s probably happening every day.

Gift Wrapped

It’s important to note that the Library did not purchase the archive. It was gifted from Twitter and the original legal document outlining the donation [PDF link] is publicly available via PDF.

“Recently, the Library of Congress signaled to us that the public tweets we have all been creating over the years are important and worthy of preservation. Since Twitter began, billions of tweets have been created”, says Twitter co-founder Biz Stone in their official blog post about the donation:

“Today, fifty-five million tweets a day are sent to Twitter and that number is climbing sharply. A tiny percentage of accounts are protected but most of these tweets are created with the intent that they will be publicly available. Over the years, tweets have become part of significant global events around the world – from historic elections to devastating disasters.”

“It is our pleasure to donate access to the entire archive of public Tweets to the Library of Congress for preservation and research.”

About the Library of Congress

The Library of Congress is the oldest federal cultural institution in the United States and it is the largest library in the world, regularly researched by government staff, law enforcement agencies, law firms, authors, scholars, scientists, students and academics. The Library receives more than 1.75 million readers and visitors annually and employs a staff of more than 3,600. According to Twitter, it’s a logical home for their archive.

What Does it All Mean?

So with billions of tweets added to the federal archive, how can we expect the data to be used? With Twitter’s entire history archived, it shouldn’t be long before we see tweets being used as evidence in criminal trials and various lawsuits.

Tweets have already been cited in defamation cases such as the one between 25 year-old Chicago resident Amanda Bonnen and her landlord, Horizon Group Management LLC. Following a disagreement with Horizon Group about mold allegedly found in her apartment, Bonnen posted on her public Twitter account:

“Who said sleeping in a moldy apartment was bad for you? Horizon realty thinks it’s okay”, to which Horizon Group responded with a defamation case to the tune of USD 50,000.

Although a Google-cache of her now deactivated account shows she had just 17 followers, Horizon claimed Bonnen’s tweet severely damaged their good name because it was published “worldwide”. Ironically, the publicity the case received probably did more damage to Horizon’s public image than Bonnen’s limited tweet. The case was thrown out due to lack of specific context in the tweet, but it does set an interesting precedent for other potential cases.

Whatever the legal and privacy implications, knowing your tweets are being preserved for historical significance and stored in the same building as priceless documents like the Declaration of Independence, should be somewhat humbling.

Who knows, future generations may one day point to your “OMG you guys! @justinbieber just walked into @starbucks!” tweet with the same awe reserved for George Washington’s copy of the US Constitution.


Jun 24 2010

Q and A: What is the best way to use social bookmarking for my blog posts?

Tag: Q and A, blogging, social media, videos, wordpressKalena Jordan @ 6:02 pm

QuestionHi Kalena…

I am trialling social bookmarking submission sites. I just installed Only Wire to find it does not actually really work. I though this was a good one and now I have lost my faith a bit in using an automated service to achieve this objective.

I see you have a list of icons at the bottom of your blog. Have you manually put them there or do you use a piece of software or an online tool for that? I want to start using the power of submission to social bookmarking sites.

What is your view on that? How will it help rankings and how much time should we put into this effort? Can you suggest one that does work well?

Jen

Hi Jen

I decided to answer your question via video today. The plugin that I mention in the video is Sociable for WordPress.

To learn more about social bookmarking for your blog, please view my video answer below:

If for some reason the embedded video doesn’t work, you can view the video on YouTube.


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