Aug 01 2008

Search Industry Job of the Week: Social Media Internship

Tag: jobs, search industry, social mediaSarah Parker @ 12:37 am

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Job Title: Social Media Internship
Job Reference #: Unknown
Position Type: telecommute possible
Name of employer: Loovya.com
Location: Baltimore, MD
Date Posted: 30 July 2008
Position description:

Are you proficient in social networking sites like Facebook, MySpace, digg.com and YouTube? Do you read up on the latest Internet news, web app launches, and the next generation of the Web? Do you love brainstorming, working in groups, and taking immediate action upon request? Then you may just be the person that they are looking for to join their team at Loovya.com an online dating company.

They are looking for a Rock star social media enthusiast who wants to combine online marketing, a passion for technology and good writing skills to target the appropriate online communities and web markets for their Dating Community. To be considered you must thoroughly understand the blogosphere and social networking. They need a self-starter who thinks outside the box without forgetting about everyone inside.

This is a young start up environment, and they value the input and contributions of others. They believe an internship should be a two way street. You provide them with your talents and help them grow their company, and in turn they offer you valuable learning experience, and real world knowledge of what it is like to work in a product based company in the internet industry. Their goal is to make your resume shine with this experience, and provide you a valuable reference for your fulltime career search.

Will the job be fun? Oh Yeah! Think of the space Loovya.com are in. They are in the market of helping people meet, and establish a relationship together. They have several ideas for great marketing efforts that include a Flash mob, and a man/women on the streets type (like Jay Walking on the Leno Show) of interviewing process.

QUALIFICATIONS:

  • Strategic thinker and keen sense of the Internet
  • Strong team player with excellent written and verbal communication skills
  • High energy and ability to work well in a team environment
  • Organized and innovative
  • Extrovert personality

TO APPLY:

Please send resume, and cover letter, indicating “Social Media Intern” in the subject line to careers [@] loovya[.]com. Emails with links to a video application will earn extra point in the evaluation process.

ABOUT THE COMPANY:

They have launched Loovya.com, and are currently working on launching a new niche dating site as well as a Dining community as well, and this is just the start of what they are trying to do with their brand, and their company.

Loovya.com are founded by a group of people that have built their entire careers on the web and internet. The founder of the company has worked for top web marketing agencies, AOL, and Monster. Loovya is a unique online dating community that changes the way singles look at dating. At Loovya their goal is to help people attract, interact, and connect. Their approach: They believe that men and women are inherently social and have the desire to interact. While most dating sites focus on sorting through pages and pages of profiles, Loovya focuses on building a more personalized, intimate community. They do this by providing a complete, well-rounded picture of each potential match.

Salary range: Unknown
Closing date: Unknown
More info about company from: http://www.loovya.com
Contact: Send resumes to careers[at]loovya.com

For more search industry job vacancies please visit Search Engine College Jobs Board.

Popularity: 48%


Jul 24 2008

Search Industry Job of the Week: Internet Marketing Specialist

Tag: jobs, search industrySarah Parker @ 2:32 pm

Job Title: Internet Marketing Specialist
Job Reference #: Unknown
Position Type: full time
Name of employer: Become.com
Location: Mountainview, California
Date Posted: 22 July 2008
Position description:

Become.com is seeking an energetic, enthusiastic, highly quantitative professional to help manage important parts of its Internet marketing efforts. This effort includes managing keyword portfolios and paid search processes. The position will have responsibility for managing the financial performance for assigned keyword portfolios. This person must be comfortable working in a high-energy, start-up environment and have a passion for learning about the e-commerce and search segments of the Internet industry. This job has a starting salary of $50,000/year and includes stock options and benefits.

Job Requirements & Responsibilities:

  • Maintain a database of keywords, categories and campaigns.
  • Lead the ongoing development and optimization of the keyword portfolio.
  • Take responsibility for key paid search business performance metrics; revenue per visitor, conversion rates, overall revenue, and cost per click.
  • Optimize performance of the keyword portfolio by testing new creative, landing pages. Key goals are to maximize revenue while maintaining required ROI.
  • Work with the Product Management Team to create requirement specifications for the development of automated tools to support search marketing.
  • Design and execute data analysis to enable decision making associated with paid search initiatives.
  • Interact extensively with a wide variety of individuals throughout the organization including Business Team, Product Team, Engineering Team and Senior Management.

Qualifications & Experience:

  • BA/BS in a highly analytical discipline is highly desired.
  • High level of comfort with data-oriented, quantitative decision making.
  • Exceptional quantitative skills.
  • Excellent communication skills.
  • Experience and comfort in working in a team environment.
  • Positive attitude and enthusiasm for getting results.
  • 1-2 years paid search operations experience a plus.

Become, Inc. is an exciting and fast growing search engine company in the Silicon Valley. As a venture-funded Internet startup, they have built a shopping research and price comparison site that uses some of the most advanced technology on the web. Become, Inc have won many awards for their service, including Forbes (Best of the Web), BusinessWeek (Best of the Web) and PC Magazine (Top 101 Web Sites).

They offer competitive salaries, generous stock options, medical benefits, and a great work environment. This is an opportunity to join an early-stage venture and make a significant contribution to building a great company.

For immediate consideration, please send your resume in Word or PDF format to job.smspec[at]become.com with subject line “Internet Marketing Specialist”.

Salary range: $50,000 plus benefits
Closing date: Unknown
More info from: [www.become.com]
Contact: Send resumes to job.smspec[at]become.com

For more search industry job vacancies visit Search Engine College Jobs Board

Popularity: 35%


Jul 22 2008

Microhoo is another step closer

Tag: microsoft, search industry, yahooKalena Jordan @ 11:50 pm

Has anyone else been following the drama unfolding at Yahoo this week?

A battle of wills between a major shareholder, Carl Icahn, and the Yahoo board of directors has seen Microsoft take a step closer to a Yahoo acquisition. The in-fighting has seen board members step down, new ones get appointed and the majority of them having to stand for re-election when the company holds it’s Annual General Meeting on August 2.

Read the whole saga in my latest blog post at SiteProNews.

Popularity: 15%


Jul 17 2008

Search Industry Job of the Week: SEM Coordinator

Tag: jobs, search industrySarah Parker @ 12:55 pm

Job Title: SEM Coordinator, Marketing
Job Reference #: Unknown
Position Type: full time
Name of employer: Bridgevine
Location: Atlanta, Georgia
Date Posted: 9 July 2008
Position description:

Bridgevine, Inc. provides a marketing solutions platform for digital services and related products. Residential and business customers use Bridgevine’s cutting edge e-commerce web sites and seamless shopping cart to search for, evaluate, and buy services from more than 500 service providers.

A privately held, venture backed company, Bridgevine was formed in 2003 as Broadband National and offered a solution to a fragmented and confusing broadband marketplace.

Since its inception, the company’s focus has broadened and millions have used its platform to buy digital services including, but not limited to Internet connectivity, voice, video, hardware and content. Armed with a proprietary broad based e-commerce platform, a growing base of traffic, and a highly motivated team, Bridgevine’s vision is to sell more digital products to more people more efficiently than anyone else.

They are a very fast growing company with a healthy balance sheet and a clear path to profitability. For those who strongly desire to be part of an exciting success story, and who aren’t afraid to work for it, now is the time to join them.

This position reports to the PPC Manager and will coordinate marketing projects and online messaging on the internet in relation to the marketing of digital services. Bridgevine are looking for a highly analytical and organized individual to help manage their daily PPC efforts across multiple search engines. The candidate will be responsible for optimization of keyword campaigns, budgeting, ad copy, and creating new accounts; research and compare leading SEM practices and strategies including keyword discovery, ad copy creation, and landing page optimization. Provide positioning strategy and competitive awareness in addition to detailed reporting on data analysis with the ability to make placement decisions and correctness.

Responsibilities include, but are not limited to the following:

  • Implement web based marketing programs and online marketing message/value propositions.
  • SEM management and reporting of Google AdWords, Yahoo Search Marketing, and Microsoft AdCenter.
  • Construct, test, implement, and update front facing ads to consumers.
  • Coordinate development of web-based marketing messages for web sites, emails, banners, landing pages, and electronic collateral.
  • Weekly and monthly analysis reporting of marketing campaign effectiveness.

Qualifications:

  • Associates degree in a related field is required. However, a Bachelors degree is highly desired.
  • 2-4 years in marketing message, collateral, campaign presentation and reporting required.
  • 1-3 years of online marketing experience.
  • High proficiency in Excel and PowerPoint for reporting and analysis
  • Professional attitude and presentation required.
  • Excellent verbal and written communication skills.
  • Strong organizational and project management skills.
  • Basic knowledge of HTML a plus.

Benefits Summary:

Bridgevine offers a comprehensive benefits package including: health, dental life and disability insurance, flex spending, 401k, PTO and holidays; business casual dress code. This position will offer a competitive base salary as well as stock options.

To apply, please send a cover letter and resume to careers[at]bridgevine.com or fax to 772.316.1004. Please reference the job title in any communication you may send.

Salary range: Unknown
Closing date: Unknown
More info from: [www.bridgevine.com]
Contact: Send resumes to careers[at]bridgevine.com

For more search industry job vacancies visit Search Engine College Jobs Board.

Popularity: 18%


Jul 10 2008

Search Industry Job of the Week: Account Manager

Tag: jobs, search industrySarah Parker @ 7:16 pm

Job Title: Account Manager
Job Reference #: Unknown
Position Type: full time
Name of employer: Didit
Location: Rockville Centre, Manhattan, US
Date Posted: 7 July 2008
Position description:

The Account Manager is a daily client relationship manager and team leader on Development Account Teams that manage growth opportunity and retention/maintenance accounts. They direct teams, campaign optimization, and campaign management initiatives daily. This includes management of initial paid search requirements and goals-setting meetings, development of paid search marketing plans focused on client growth, (Account Mgmt Plans) and leadership/management of account teams that handle production, optimization, analysis, and testing initiatives across all major and secondary search engine marketing campaigns. They lead daily client management through strategic and consultative communications with clients and knowledge of Maestro, the Didit client life-cycle, campaign strategies/tactics, and search marketing knowledge.

The Account Manager manages Account Executives and Associate Account Executives daily who are responsible for campaign optimization/performance and project management of all tactical initiatives identified from daily/weekly/monthly communications with clients and proactive recommendations. They are a primary point of contact daily for clients, listening to concerns, needs, goals, and requests, making recommendations for search marketing success, troubleshooting critical issues, and developing presentations. They work collaboratively with Group Account Directors, Account Executives, and Testing Analysts to constantly identify testing and growth opportunities and leverage new products/services to improve the relationship and results.

An Account Manager’s success is measured by client retention and growth, and effective management of Account Executives and Associate Account Executives.

Essential Job Functions:Client/Account ManagementDaily Client Management

  • Starts day to day relationship with clients from Kickoff Call follow-up summary and communication of all requirements, status, and recommendations.
  • Fields any/all client emails, calls, questions, and concerns as primary/single point of contact for clients.
  • Leads direction and development of all client status agendas, key points, and presentations.
  • Runs ongoing client status calls and partners with Group Account Director on Account Mgmt Plan development and leadership of monthly/quarterly client strategy meetings/calls.
  • Develops agendas for calls/meetings, key points/topics of discussion, requests reports, key findings, information, etc. from team members or other resources.
  • Develops all meeting/call follow-ups/summaries requesting key information and campaign mgmt tasks/information from Account Executives and Associate Account Executives.
  • Leads direction/management of Account Executives and Associate Account Executives in the ownership of client call/meeting agenda, status reporting, and follow-up summary development and communications.
  • Communicates client requests, questions, and concerns to team members daily and leads troubleshooting, formulation of responses, and development of client presentations to improve/manage growth of the relationship.
  • Interfaces with Didit accounting department regarding invoices, engine account funding and overall billing issues and client communications.

Strategic and Tactical Planning

  • Directs daily team’s work through communication of client goals, concerns, targets, and situations, listing work requested or needed to be done.
  • Works in partnership with Account Executive to identify all tactical work (campaign optimization, Production, or Testing) required.
  • Partners with Group Account Director on development of Account Mgmt Plans for clients integrating growth, Testing, Media, and other proactive strategies.
  • Partners with Account Executive on development of tactics associated with all strategies, tests, and expansion/growth initiatives in Account Mgmt Plans.
  • Works with Account Executive to add timelines to initiatives/tasks within Account Mgmt Plans and effectively manage a dedicated Account Coordinator and any additional Production or testing resources assigned.
  • Work in partnership with the Testing & Analytics department to assist with integration of Testing, deeper analysis initiatives and testing plan development and integration (with overall strategic/tactical plan).

Key Campaign Findings/Client Presentations

  • Review client campaign performances utilizing Dashboard daily noting any key trends/changes in high level campaign data.
  • Collaborate and communicate daily with Account Executive, Associate Account Executive, and Account Coordinator to ensure knowledge of all campaign management initiatives, Production status, cause/effect, issues, concerns, opportunities, and team needs.
  • Provide Group Account Director with completed campaign initiatives, overall client relationship, campaign, and team status on a weekly/monthly basis as key points and topics for internal resource/team mgmt support, strategic client calls/meetings and up-selling opportunities.

Campaign Management/Optimization

  • Review and update Account Management Plans to ensure all project deadlines are accurate and completed initiatives are noted (working with Account Executive).
  • Review Team Dashboard daily for trends and opportunities.
  • Oversees clients’ engine budgets, run-rates, and
  • Client communications re: relation of campaign mgmt/optimization initiatives to business goals/objectives, concerns, and targets.
  • Leads problem solving and conflict resolution in client calls/meetings.

Ensure the following key Account Executive and Associate Account Executive campaign optimization tasks are being carried out effectively daily:

  • Daily monitoring of campaign performance, recommending or making adjustments to clients target metrics (CPO, ROI) when needed.
  • Daily monitoring of listing performances making adjustments to desired position or maximum bid allowable when needed.
  • Review power terms for market competition, noting any new competition or existing competitor creative changes.
  • Adjust AI settings at various levels to achieve preferred automated responses on the real-time click stream, producing desired bidding changes.
  • Review engine campaign structures and keyword/creative/landing page groupings for improved relevance/performance (and changes made strategically if problems or opportunities exist).

Tracking Q/A

  • Responsible for successful client communication and internal oversight of pixel implementation and data verification.
  • Checks with Account Executive to ensure that all PIV reports, client concerns, issues, and internal review of data is covered.
  • Collaborates with Account Executive to ensure key points and requirements/needs are communicated to clients to rectify any/all pixel issues.
  • Reviews conversion data for parameter consistency and order volume.

Engine & External Communications

Account/Campaign Setup

  • Manages engine account transitions (if applicable) from other SEM’s/agencies.
  • Works with engine reps to open new accounts.
  • Leads all client communications regarding billing/funding setup.
  • Oversees all client budgeting/account run-rates vs. budgets and IO’s.
  • Communicates probems/issues with engine reps and leads troubleshooting.
  • Requests daily/tactical engine information and initiatives to be completed (including reporting teams on all engine initiative status).
  • Communicates with Account Executive to ensure knowledge of Maestro system and API issues and needs.

Campaign Cause/Effect of new Products/Services

  • Responsible for understanding new engine products/services through materials and training coordinated with the Group Account Director and Testing department.
  • Understand the new products/services and the impact they will have on your clients’ campaigns, making adjustments to Account Management.
  • Plans and providing key information to Group Account Directors when needed.

Engine/Industry Training/Events

  • Keep up to date on search marketing industry and market best practices (i.e. Google, Yahoo!, SEM’s/agencies, white papers, etc.).
  • Attends trade shows, training seminars, and new product/service presentations and meetings.

Benefits:

Didit is an equal opportunity employer that provides an exciting, creative work environment with tremendous growth potential and the support of a unique Learning & Development department committed to the education and development of employees. Didit offers 401k, full health benefits, paid time off, short and long-term disability, and a bonus plan.

Please send resume and cover letter to: csjobs[at]didit.com.

Salary range: Unknown
Closing date: Unknown
More info from: [www.didit.com]
Contact: Send resumes to csjobs[at]didit.com

For more search industry job vacancies visit: Search Engine College Jobs Board

Popularity: 20%


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