Jan 14 2008

Q and A: Will submitting my site to directories improve my PageRank?

Tag: Q and A, google pagerank, link building, search enginesKalena Jordan @ 8:24 pm

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QuestionHi Kalena…

I’ve a question: There are thousands of Internet Directories on the web, is still a good idea submit a link to my page in those directories to improve my Page Rank?

Thanks
Roberto

Dear Roberto

The whole idea behind Google PageRank is to rank sites based on a kind of voting system, with each link pointing to your site acting like a vote. However, some links pointing to your site can have a negative effect, particularly links from sites that are considered low quality, contain mainly duplicate content or don’t have a very high PageRank themselves.

So by all means, submit your site to directories and search engines, but just be picky about the sites you choose to link to you. Don’t try and obtain links from dodgy looking sites or from directories that list dodgy looking sites. Quality is more important to Google over quantity so if you’ve got 10 links from trusted sites they are more likely to help your site’s PageRank score than 100 links from lower quality sites. See my past post about linking to bad neighbourhoods for further clarification.

Popularity: 56%


Dec 13 2007

Q and A: How many links is too many in the eyes of Google?

Tag: Q and A, google, link building, seoKalena Jordan @ 7:55 pm

QuestionDear Kalena…

We are willing to give backlinks from our website to a website of one of the universities, but we are worried to be considered as spammers or selling links by Google as we will be giving them the links in all pages. How many links per week can be reasonable to be given to this website? Are we making a risk by giving them a large number of links even if it was on intervals?

Regards
Mais

Dear Mais

If you are giving them links that pass PageRank (e.g. not using NoFollow), then I would keep the number of links to a minimum. If money has exchanged hands for the link, you’re better off putting NoFollow tags on the links, particularly if there is no direct correlation between the content on your site and the content on the university site.

I recommend you read this post and this one for clarification.

Popularity: 23%


Dec 05 2007

Q and A: Should my SEO company submit my site to search engines regularly?

Tag: Q and A, link building, myths, search enginesKalena Jordan @ 11:20 pm

Dear KalenaQuestion

I am currently using an SEO company and they are doing submissions for me every other month. They asked me if I wanted to do it every month, Will this be worth it to do it every month?

Thank you for your time

Darrell

Dear Darrell

I think your SEO company is ripping you off. Despite the hype, there is NEVER a need to resubmit to a search engine or directory unless your site is dropped entirely (which is a very rare occurrence). In fact, provided you have a link pointing to your site from a site already in the search engine’s index, you don’t need to submit your site to search engines in the first place. Search bots will find your site automatically as they sweep their database of indexed sites looking for new links to follow and new content to index.

Perhaps your SEO firm is talking about gaining new backward links for your site by submitting it to new niche directories and related sites each month? Ask to see the list of sites they are submitting your URL to each month. If the same engines are on the list month after month, they obviously have no clue about SEO and I’d ditch them quick smart.

Popularity: 44%


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