Search Industry Job of the Week – Digital Marketing Associate

Job Title: Digital Marketing Associate
Job Reference: Unknown
Position Type: full time
Name of employer: Enova
Location: Chicago, IL
Date Posted: 13 December 2012
Position description:

Why work for Enova?

They’re proud to say that they work amongst the best and the brightest. They encourage collaboration between teams and in return they simply ask for their employees to be eager, driven and laugh at their jokes from time to time. Want to institute a new idea? Speak up! Want to take on a new challenge? Tackle it! Their open door policy and unlimited growth potential ensures that anyone can become a leader as long as they’re willing to put in the work.

Get a glimpse at some of the perks of being an employee at Enova…

  • Tuition reimbursement for those itching to get another degree.
  • Paid Sabbatical Leave for those needing some time to recharge.
  • Onsite perks! Our “Chill Hub”, haircuts, yoga sessions, manicures and massages.
  • Casual dress code means the freedom to wear jeans and flip flops.
  • They know you’re human and things come up! They can provide flexibility on hours depending on your role and the department needs.
  • Don’t have time for breakfast? Our kitchens are stocked with plenty of food options that are grab-and-go ready.
  • Working in the office super late? Dinner is on us.
  • Want to decorate your office? Fish tanks and bean bag chairs are encouraged.
  • Dry cleaning services available that will return your garments right to your door.
  • Prime downtown Chicago location.

If you thrive in an environment where you are constantly challenged, motivated, and have fun while working, read below to see if this position fits you. They look forward to reading your application!

Responsibilities:

  • Developing and executing Digital Marketing strategy across all businesses globally.
  • Aiding in the execution of paid search ad campaigns in Google, Yahoo, MSN and other engines, ensuring delivery within acceptable cost per conversion.
  • Development, testing, and roll-out (as appropriate) of new business-building tactics, such as: Facebook advertising, mobile PPC, YouTube PPC, Display retargeting, etc.
  • Developing and optimizing landing pages using A/B and multivariate testing methodologies to improve conversion rates.
  • Utilize PPC & SEO landing page multivariate testing programs.
  • Work effectively across marketing disciplines, and cross-functionally across the company, to understand and deliver on business requirements.
  • Perform other duties as assigned.

This position will involve working on this P&L website: www.quickquid.co.uk

Qualifications:

  • Bachelor’s degree in Marketing, Business or related field.
  • 3-5 years in Marketing.
  • technology/E-Commerce company with established relationships with buy-side and sell-side analysts a plus.
  • 2+ years experience in online marketing.
  • Prefer direct SEO and/or PPC experience.
  • Strong analytical and organizational skills and detail oriented.
  • Highly self-motivated.
  • Problem analysis and resolution.
  • Excellent interpersonal and communication skills.

Salary range: Unknown
Closing date: Unknown
More info from: http://www.enova.com/digital-marketing-associate/
Contact: Send resumes to: recruiting[at]enovafinancial.com

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Search Industry Job of the Week – PPC Specialist

Job Title: Pay Per Click Specialist
Job Reference: Unknown
Position Type: full time
Name of employer: ROI Revolution
Location: Raleigh, NC
Date Posted: 5 December 2012
Position description:

ROI Revolution is one of the fastest growing Search Engine Marketing agencies in the country with 151 clients spanning 8 countries. Their tightly-knit 45 person team provides a personal one-on-one service that’s unrivaled in the industry and, most importantly, they deliver results.

All employees receive dual-monitor PCs, free educational books from Amazon.com, a full kitchen stocked with free sodas, coffee and all kinds of goodies, and complimentary catered lunches in the office every Friday. They offer generous compensation commensurate with experience and excellent benefits including health, dental, vision, and 401k with a generous company match. Work hours are Monday through Friday from 8:30am to 6:00pm.

Essential Duties and Responsibilities

They have an immediate opening for an internet savvy and energetic team player who is a creative and proactive thinker to plan, manage and optimize successful PPC (pay per click) marketing campaigns. They are searching for a talented, creative individual with at least 12 months experience with paid search advertising to join their team.

Your responsibilities may include:

  • Create, categorize and refine keyword lists to create a comprehensive campaign that drives qualified visitors to client sites.
  • Implement successful bidding strategies and effective keyword management.
  • Continually monitor, revise, and optimize ad text as necessary.
  • Analyze and assess the performance of campaigns and translate quantitative and qualitative data into recommendations and plans for revising the campaign strategy.
  • Communicate regularly with clients on status, timeline, budget, deliverables, performance reporting, and competitive intelligence analysis.
  • Performing other duties as assigned.

Education and Experience Requirements

  • Bachelor’s degree from an accredited university with an overall GPA of 3.2 or higher.
  • 12 months or more of PPC experience.

Essential Qualifications

  • Analytical and problem-solving skills to find solutions to various PPC advertising problems and prioritize work.
  • Self-starter with “can-do” attitude and strong work ethic.
  • Excellent phone ability; extreme internet and e-mail proficiency.
  • Strong knowledge of business and an excellent command of the English language, both oral and written.
  • Proficiency with Microsoft Windows 7 and Microsoft Office Suite.
  • Intermediate Excel skills.
  • Ability to type 50+ wpm.

Preferences

  • Google Adwords Certification.
  • Knowledge of and experience with Google Analytics.
  • Professional leadership experience.

Compensation

Generous compensation and benefits package commensurate with experience and ability.

Salary range: Unknown
Closing date: Unknown
More info from: http://www.roirevolution.com/careers/ppc-specialist.php
Contact: Send resumes via online form to: http://www.roirevolution.com/careers/apply.php

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Search Indsutry Job of the Week – SEO Specialist

Job Title: SEO Specialist
Job Reference: Unknown
Position Type: full time
Name of employer: Shield Healthcare
Location: Valencia, California
Date Posted: 6 December 2012
Position description:

Shield Healthcare is a leading supplier of medical products and services for the care of patients in the home. They are a service organization committed to meeting the individual needs of customers and employees. As a company they pride themselves on their  commitment to provide quality healthcare services.

Shield Healthcare have an immediate opening in their Valencia, CA corporate office for an SEO Specialist.  The primary function of this position is to plan, monitor, coordinate and execute all social media programs and initiatives.  The successful candidate will have the responsibility for analyzing and evaluating both existing and potential social media activities and strategies.

Job Accountabilities

  • Participate and initiate online conversations across a variety of channels
  • Conduct, gather and analyze market research to determine social media opportunities and competitiveness
  • Assist in maintaining of company blogs and other online postings including advertising
  • Develop unique value propositions, business partnerships and social media programs

Qualifications

  • 2 or more years of relevant Social Marketing Experience and Web Design/Content experience preferred
  • Excellent verbal and written communication skills, including strong editing of various types of content
  • Strong organizational and prioritizing skill, with some project management experience
  • In-depth knowledge and understanding of social media advertising platforms and their respective participants (Facebook, Digg, Youtube, BuzzFeed, Twitter etc.) and how they can be deployed in different customer acquisition channels
  • Understanding of social media platforms, web page design and graphics, and associated software such as Constant Contact, WordPress, Dreamweaver, Photoshop, and TweetDeck
  • Have a good knowledge of principles of Social Media + SEO

Career-minded individuals will find the business challenging and their reputation for excellence just one of the rewards they have to offer.  To further enhance this tradition of excellence, their employees participate in continuous training and development programs in a variety of disciplines.

At Shield Healthcare, their business is growing because of dynamic management, strong customer focus, key acquisitions, and IT based systems.  In addition to a dynamic environment, they are proud to offer competitive salaries and a comprehensive benefits package.

Please submit your resume with a cover letter and salary history to humanresources[at]shieldhealthcare.com.  You can visit their website for other career opportunities at www.shieldhealthcare.com.

Salary range: Unknown
Closing date: Unknown
More info from: http://www.shieldhealthcare.com/company/careers/listings
Contact: Send resumes to:  humanresources@shieldhealthcare.com

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Search Industry Job of the Week – Senior Marketing Analyst – Paid Search

Job Title: Senior Marketing Analyst – Paid Search
Job Reference #: TAR00029P
Position Type: full time
Name of employer: Target
Location: Minneapolis, MN
Date Posted: 19 November 2012
Position description:

Join the Target.com Digital Media team, where your goal is to make the multi-channel shopping experience as simple, secure and enjoyable as a visit to your local Target store. You will develop strategies and data centric processes that drive sales and innovation while creating a fast, fun experience that inspires measurable guest loyalty.

Use your skills, experience and talents to be a part of a team that values groundbreaking innovation and visionary goals. As a Sr. Marketing Analyst – Paid Search you’ll take the lead as you…

  • Develop and implement scalable processes to drive traffic, sales and loyalty through paid search
  • Construct paid search campaign strategies for first tier engines
  • Manage the production of weekly/monthly reports on spend, ROI & conversion
  • Collaborate with other analysts to support business objectives
  • Monitor Search campaigns to increase performance
  • Performs analyses and research to understand keyword position and bids
  • Test and research new systems, data and media channels
  • Participate in ongoing industry training and understanding trends.
  • Partner with major search vendors to drive innovative solutions through targeting, testing, segmentation and reporting
  • Participate in project management and system development
  • Participate/Facilitate special project initiatives of a cross functional and cross company nature through thoughtful project management, efficient operational execution and strategic design

Requirements

  • 4-year Degree in Business, Marketing, Finance, Economics, Mathematics or related areas of study or equivalent work experience
  • 3-5 years prior related work experience, supervisory experience a plus
  • Experience with data and optimization centric processes
  • Proven ability to communicate complex concepts to peers and stake holders
  • A strong aptitude for Knowledge Management and documentation.
  • Ability to manage and consume large amounts of data in a relational database environment
  • Solid understanding of testing, segmentation and reporting processes
  • Comfortable with ambiguity and able to adapt project plans and tasks to changes
  • Previous database marketing experience preferred
  • Creative problem solving skills

Benefits

Eligible team members will receive one of the best earnings packages anywhere, including competitive pay, all-around insurance coverage, 401(k), flexible scheduling, training and development and many other perks and benefits. Target is an Equal Employment Opportunity Employer and is a drug-free workplace.

About Target®

Expect the Best. At Target, they have a vision: to become the best – the best culture and brand, the best place for growth and the company with the best reputation. They offer an inclusive, collaborative and energetic work environment that rewards those who perform. They deliver engaging, innovative and on-trend experiences for their team members and their guests. They invest in their team members’ futures by developing leaders and providing a breadth of opportunities for professional development. It takes the best to become the best, and they are committed to building a team that does the right thing for our guests, shareholders, team members and communities.

Minneapolis-based Target Corporation serves guests at stores nationwide and at Target.com. Target is committed to providing a fun and convenient shopping experience with access to unique and highly differentiated products at affordable prices. Since 1946, the corporation has given 5 percent of its income through community grants and programs like Take Charge of Education®.

Primary Location: United States-Minnesota-Minneapolis

Salary range: Unknown
Closing date: Unknown
More info from: http://www.target.com/Home
Contact: Send resumes via online form: Marketing Pilgrim Jobs

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Search Industry Job of the Week – Senior SEM Specialist

Job Title: Senior SEM Specialist
Job Reference #: Unknown
Position Type: full time
Name of employer: Spider Digital
Location: High Point, NC
Date Posted: 9 November 2012
Position description:

Spider Digital is looking for pressure tested, analytical thinker to join their team of advertising experts and enthusiasts. This Senior SEM Specialist will help to develop, execute, monitor, and analyze search campaigns for clients across multiple industries.

This person must have several years experience in, and possess an experts understanding of, SEM (paid, organic, and local) and web analytics. This includes generating, modifying and implementing tracking codes.

The ability to quickly and efficiently aggregate campaign data, from multiple channels, into concise client ready insight reports is a must have skill.

This is a big time opportunity for an analytical thinker who is driven to succeed. This person will have the opportunity to control a significant portion of the data analysis and ad operations function at a hyper-growth advertising, marketing, and technology company.

Performance expectations:

  • Develop world class SEM strategies – taking ownership of the entire process from conception to reporting.
  • Maintain campaign budget and performance tracking reports.
  • Create client ready campaign dashboards that highlights and tracks campaign KPIs.
  • Maintain predetermined reporting schedules for client campaigns.
  • Analyze campaign data and communicate insights to client’s and/or account executives in a clear and concise way.
  • Develop methodology and process standards that can scale with the department.

Skills & Experience

Must Haves:

  • 2+ years experience working with all facets of SEM (paid, organic, and local)
  • Strong knowledge of SEM tools and an awareness of emerging opportunities
  • AdWords Editor
  • DoubleClick Search or equivalent
  • Google Analytics certification or the ability to obtain it very quickly
  • A/B testing and landing page experiments
  • Google advertising professional status or the ability to obtain it very quickly
  • Ability to perform in a strategic and executional capacity
  • Strong communication skills
  • Excellent analytical and organizational skills
  • Detail and task oriented
  • Strong desire to exceed client expectations and performance goals
  • Expert at Microsoft Office

Bonus Skills:

  • Experience with ad servers (DoubleClick preferred)
  • Working knowledge of web programming a strong plus

Salary range: Unknown
Closing date: Unknown
More info about company from: http://www.spiderdigital.com
Contact: Send resumes via online form: http://jobs.marketingpilgrim.com

For more search industry jobs, or to post a vacancy, visit Search Engine College Jobs Board.

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