Q and A: How can I track visitors coming to my website?

QuestionHi Kalena,

How would I find that how many users are visiting my site? Is that possible to have it as a report? i.e. daily, weekly etc.Question

Baskar

Dear Baskar

The two word answer to your question is “web analytics”. Web analytics software will not only help you to track the number of visitors coming to your website, but would tell you where they came from, the amount of time they spent on your website, pages they visited, and a whole lot of other data pertaining to your website.

The data from your web analytics software is extremely useful in helping you fine tune your website and is a must have for anyone who owns a website or a blog. There is a plethora of web analytic software, both free and paid, which you can use to get all the data you are looking for. The only challenge you are likely to face is converting this raw data into information which can be acted upon.

Personally I prefer Google Analytics and I have various reasons to do so. It is free to use and will supply you with all the data that you need, at least at beginner and intermediate level. On top of this, it is simple to use and intuitive. Your can generate reports based on various dimensions, customize it, and export them in various formats. You could not ask for more from free-to-use software.

The installation process is simple. All you need to do is sign up for Google analytics (you can use an existing Google account), grab a tracking code and insert it in webpages you want to track – job done. Google will start tracking your website’s activities in the next 24-48 hours. You can refer to Google Analytics Installation Guide for step by step instructions.

Saurav.

Pay for Performance Search Marketing

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Google’s Cross-Product Webinar

Google have announced a free cross-product webinar for webmasters to learn more about three of their most used products, Google Webmaster Tools, Google Analytics and Google Website Optimizer, and how they can work together to enhance your website.

The webinar will be held 8th July 2008, 9:00am PT (Pacific Time). To attend you need to register. Those that can’t make it will be able to access an archived version of the presentation via the same registration URL. This is the first time Google have offered a joint webinar for these products.

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