September is Study Month!

Study-Month-2014Need to brush up on your marketing skills or get your staff trained in SEO/SEM? Now’s your chance!

Every year, we pick a month we call STUDY MONTH, during which we run special offers and discounts at Search Engine College. This year, we’ve decided that September is Study Month and to celebrate, we’ve got two discount offers for you, valid until September 30:

1) One Month Subscription for $1.

2) USD100 off all Certification Upgrades.

If you’re a current subscriber, this means that you can upgrade to Certification for any unit of study for just $195 instead of the regular $295. If you’re not yet a paid subscriber, you or your staff can take up the $1 subscription offer AND the $100 discount to upgrade to Certification for as many units as you like.

The $100 discount also applies to our Multi-Course Pathways, so if you’ve been thinking about getting certified in multiple courses, now is the PERFECT time.

To access your discounts, follow the instructions over here.

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Google AdWords Promotional Credits for AU/NZ

advertising creditsFancy $100 worth of free AdWords advertising?

As members of the AU/NZ Google Partners program, our consulting agency – Jordan Consulting Group Ltd – is regularly given access to certain resources and exclusive benefits to help our clients gain the most from their search marketing efforts.

Our latest perk is a stack of email vouchers each worth AU $100 in AdWords advertising credits. If you are based in Australia or New Zealand and would like to test drive Google AdWords or kick-start a new AdWords campaign, I’d be happy to hook you up with one of these vouchers.

But WAIT! There are a few conditions:

1) The credit can only be applied to AdWords accounts that are no more than 14 days old.

2) You must have a billing address in Australia or New Zealand to be eligible.

3) You need to allow Jordan Consulting Group agency access to the account for the first 30 days via our My Client Center account. This blog post explains the process. This is to allow us to monitor and track the account spend without needing your login credentials. You retain exclusive control over the account and the level of access we have to it. It also ensures Google can reconcile the voucher code with our agency account. You can terminate our agency access to your account at any time after 30 days.

4) There are specific terms and conditions for the use of these codes in each country:

Still keen? Please contact me via this form or via my Twitter account @kalena. and I will get you set up.

Here’s to free advertising!

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24 Hours Left to Use our $100 Discount Coupon

ppcI just realized that there are only 24 hours left before our $100 training coupon for Search Engine College expires, so I thought I’d better throw out a reminder.

In case you missed our last newsletter, we decided to offer all readers a $100 Training Gift Voucher (PDF) towards their next training course at Search Engine College, as an incentive to add tech training to your 2013 New Year resolutions.

If you want to gift the voucher to a colleague or loved one, simply print out the voucher and write the recipient’s name in the appropriate field.

If you want to use it for yourself, simply:

1) Choose your course/s from Search Engine College.

2) Click on the Buy Now button on the course page of your choice.

3) Choose your preferred currency from the top right menu.

4) Enter NEWYEAR2013 into the coupon field in the shopping cart.

5) Click on *Update* to apply your discount.

6) Check that the sub-total has been revised to include your discount & continue to complete your purchase.

If you wish to purchase more than one course, simply press the *continue shopping* button and click on more Buy Now buttons. Your shopping cart should then update to show the additional course/s.

Remember, the coupon expires on the stroke of midnight 14 January, GMT.

Happy New Year!

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25 Percent Discount Coupon for Search Engine College

coupon code for Search Engine CollegeI just realised that I hadn’t yet shared this promotion on my blog so here we are.

If you’re a newsletter subscriber, you’ll know this already, but to celebrate the milestone of Search Engine College having enrolled students in 56 countries, we declared September to be Study Month. For the entire month of September, we have been offering a 25 Percent Discount on ALL our courses, including our popular multi-course Certification Pathways.

Study Month came about after the fantastic response to our CRAZY Day Sale in July. Many of our readers contacted us, asking if we could offer specials on courses other than our Search Engine Optimization Starter. We listened to your feedback and decided to celebrate Study Month with 25 PERCENT off any / all courses at Search Engine College.

You read correctly! If you order ANY course/s from us in September and use the Coupon Code – STUDYMONTH - you will receive 25% off your shopping cart total. That’s 25 percent off the total amount in your cart, so the more courses you add, the more you save.

Remember – the coupon is only valid until midnight on 30 September 2012, but your course key is valid for 12 months from the first day you enter it, so even if you don’t have time to study now, you can lock in your savings and study when it suits you.

But you’ve got less than 72 hours to take advantage of the discount so get cracking before the coupon expires. Be sure to read the instructions for using the coupon.

Happy Savings!

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Tell someone about Search Engine College and make some money

Mr Happy is happy

So, two things happened today that prompted this post.

The first one was an email from a student who had friends and colleagues interested in the course she was taking via Search Engine College. She wanted to know if we had an affiliate program so she could refer people in exchange for a commission if they sign up.

The second thing was a conversation I had with another mum at my son’s school who suggested that because I work on the Internet, I should “look into affiliate programs” as she had heard they are a great way to market a web site.

Both of these things made me realize that I’m obviously not very good at marketing. Because Search Engine College already HAS an affiliate program. We’ve had one for over 5 years in fact. But if one of our own students didn’t know and someone I chat to every day didn’t know, then I’m obviously not promoting it well enough. That’s a big marketing FAIL right there.

So, for those of you who didn’t already know, guess what? Search Engine College has an affiliate program.

It’s actually a pretty generous one – 15% commission on any new registrations, a USD 2 sign up bonus and a USD 50 performance bonus when your commissions reach $1,000. We pay out at USD 200, so if a student referred by you registers and pays for our Search Engine Marketer Pathway (currently priced at USD 1,495.00), your commission would be USD 224.25 and you would automatically reach the minimum payment threshold with just one sale.

Provided you are already a student, you can even use your affiliate link to purchase future courses. By doing this you will receive a 15% commission from your own orders, indirectly providing you with 15% off the purchase price of any course.

Convinced yet? Convinced but worried it will be a time suck to get going? Don’t be. Once you login, you can grab text links, banner code and other marketing tools for fast integration into your site, email signature or blog. We’ll send you step-by-step instructions if you need them, but truly, it should only take you about 5 mins to slap up a link.

Whether it makes you rich like Mr Happy in the photo here, or whether it just pays enough to cover your daily coffee is up to you. But give it a go and let me know what you think.


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